NewGrade a listing against your shortlist, before you spend the character budget

Find the searches your app can actually win.

AsoKey is app store keyword intelligence for the App Store and Google Play. Discover what people type, score it for traffic and difficulty, read your competitors, and see where you rank. Right in the browser, with no account.

App Store Google Play50 marketsWorks on a phone

asokey.app/research?q=habit+tracker
habit tracker146 ideas
Best chanceMost trafficEasiest2 words3+ words
  • habit tracker freeTraf44Diff29Chance56
  • daily habitsTraf38Diff24Chance54
  • habit trackerTraf71Diff68Chance48
  • routine plannerTraf33Diff41Chance44
  • streak appTraf29Diff22Chance42
Stores
2
App Store and Google Play
Markets
50
One switcher for all of them
Capabilities
12
Research, Intelligence, Rank
Accounts
0
No sign-up, no API keys

Three workspaces

Find the query, read the rival, check the rank.

The work is split the way an app-intelligence desk splits it. Switch between the three to see what each one does.

Keyword ideas

Choose phrases people already type

Expand a seed through the store’s own autocomplete, then score every phrase for traffic, difficulty, and chance.

  • Autocomplete expansion with a–z prefixes and modifiers
  • Traffic, difficulty, and chance with every component shown
  • The apps already ranking, with exact-title matches
Open Research
asokey.app/research
habit tr
  • habit tracker#1
  • habit tracker free#2
  • habit tracker widget#3
  • habit tracker for adhd#4
abcdefghijklm+ freebest …
71Traffic
68Difficulty
48Chance
Autocomplete77%
Named apps23%
habit tracker4 exact titles · top 10
1Streaks1.2M ratings · $80K–$300K/moExact
2Habitify486k ratings · $12K–$40K/moExact
3Loop Habit212k ratings · $4K–$15K/mo
4Daylio98k ratings · $2K–$9K/mo

Every feature

Everything you need to grow an app’s visibility

12 capabilities across Research, Intelligence, and Rank, all included, all from public store data.

Explore the full list

Transparent scoring

No black box. Every weight on screen.

Apple and Google do not publish search volume. AsoKey builds estimates from observable signals and shows the components on every keyword.

Traffic · 0–100

How many people are likely to type it.

  • Store autocomplete77%
  • Audience of named apps23%

Phrase length then scales that result from 82% to 100%. A short word the store never suggests does not gain traffic from being short.

Chance

√(traffic × (100 − difficulty))

A geometric mean, so a phrase has to be both worth reaching and reachable. Missing inputs are dropped and the rest are renormalised.

Read the methodology

Difficulty · 0–100

How hard the current page is to pass.

  • Top-5 rank barrier36%
  • Title ownership28%
  • Active defence14%
  • Incumbent tenure12%
  • Rating quality10%

The headline is whichever is higher: the top-5 rating barrier, or this mix. Weak title matches cannot talk a rating wall down.

Global by default

50 storefronts. One switch.

Pick a country once and research, teardowns, and rank checks all follow it. App Store hints use each country’s storefront id; Play suggestions use the local country and language.

  • us
  • gb
  • ca
  • au
  • ie
  • nz
  • de
  • at
  • ch
  • fr
  • be
  • nl
  • es
  • it
  • pt
  • se
  • no
  • dk
  • fi
  • pl
  • cz
  • ro
  • gr
  • tr
  • ru
  • ua
  • il
  • ae
  • sa
  • eg
  • za
  • ng
  • br
  • mx
  • ar
  • cl
  • co
  • pe
  • jp
  • kr
  • tw
  • hk
  • sg
  • my
  • th
  • vn
  • ph
  • id
  • in
  • pk
Store, country, and shortlist are remembered in this browser.App StoreGoogle Play

How it works

From one phrase to a keyword plan

  1. Step 01

    Type one seed

    Pick a store and a country. AsoKey expands the seed through the store’s own autocomplete.

  2. Step 02

    Read the scores

    Every phrase gets traffic, difficulty, and chance, with the ranking apps one tap away.

  3. Step 03

    Check the rivals

    Tear down a competitor’s listing, see an estimate of monthly revenue, and read ratings by country plus what reviewers keep saying.

  4. Step 04

    Ship and verify

    Grade the listing against the shortlist, pack the iOS keyword field, then live-check which phrases the app ranks for.

Questions

Before you open a seed keyword

What does Open include?

Open is the product. Research, Intelligence, and Rank are all included, along with the shortlist, the listing draft, CSV export, and the iOS keyword-field builder.

How do markets work?

All 50 markets are part of Open. Pick a country in the bar and research, teardowns, and rank checks follow it. The choice is remembered in the browser.

Where do the scores come from?

From public App Store and Google Play endpoints. Traffic, difficulty, and chance are estimates, and each keyword shows the components. Monthly revenue is a separate estimate from install counts or ratings, age, and category. The methodology page lists both models.

Where is the shortlist stored?

In this browser, separately for each store and country. Export CSV when you want a copy outside the device.

How fresh is a review summary?

Recent reviews are summarised into pros, cons, and noteworthy comments, then kept for seven days. The same app is refreshed at most once a week. Ratings still load if the summary is unavailable.

What should I treat a rank as?

The position in the public search results for that country. Store search is personalised, so a signed-in shopper can see a different order. Play checks scan a shorter list than App Store checks.

Start with one phrase. Leave with a plan.

Pick the App Store or Google Play, choose a country, and let the store’s autocomplete fill the list.